Mathias Vestergaard Corp.
Creative Misfit
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Written exam: Novozymes
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Published on January 19th, 2006
Why is Novozymes the market leader in industrial enzymes and how can they sustain their competitive advantage?
Drawing upon Michael E. Porter’s theories on competitive advantage this paper explores Novozymes’s business potential in relation to the industry and society. This paper was written in collaboration with Lassegruppen.
See also: Lassegruppen, Written exam: Body and clothing, Written exam: Photography and reality,
